Motion Metrix G2

Advertising Shooting. Product and lifestyle photography for the launch of Motion Metrix G2, an innovative tread analysis technology developed by Fresco International. This project captures the intersection between high sports performance, medical specialization and technological innovation. Through a visual narrative that combines dynamic outdoor action with controlled compositions in study, we document both the experience of the runner and the specialized work of the podiatrist. The photographic work ranges from technical details of the product to lifestyle images that communicate brand values, optimized for advertising campaigns on Amazon and social networks. Production: Glassgate Production Co. Client: Fresco International.